The Bearhug Network: Check Out This Week's 43 Freshly Vetted Executive Profiles (Out of 196+) Added Across Consumer Brands & Enterprise Tech. Ready and Waiting To Take Your Call.
The executives who change the trajectory of a consumer brand rarely look available until they already are, and the window to move on them is almost always shorter than the hiring process that follows.
The Bearhug Network exists to close that gap. It is the first searchable database of vetted consumer and technology executives who are actively open to their next role, profiled in enough depth that a CEO, investor, or board member can evaluate fit before a single conversation is scheduled. Every week, new executives go live across functions and industries, and every week the network publishes a featured selection to surface the profiles most relevant to the searches happening right now.
This week's intake is weighted toward Finance and Strategy (12) and Sales and Commercial (10), with meaningful depth in Marketing and Brand (5), Product and Design (4), Engineering and Technology (4), Legal Compliance and Security (3), and additional coverage across General Management, Operations and Supply Chain, and People and Culture.
The consumer and active lifestyle vertical is particularly well represented. A CFO who carried the financial architecture of a hydration brand through the commercial climb that made it the top-selling water bottle in the country brings rare proof that the function can be both strategic and operational at once. A CSCO who architected the supply chain transition at a socks-and-essentials brand approaching half a billion dollars in DTC revenue as it simultaneously entered Nordstrom, Dick's Sporting Goods, Target, and owned retail understands the omnichannel pivot from the inside. A general counsel who joined a connected rowing platform as its first-ever legal hire, guided it through IPO readiness and M&A, and absorbed the Chief People Officer mandate mid-flight has built a range most legal executives spend a career avoiding. And a CPO who has held both performance credibility and fashion ambition at once, across a major athleticwear company, an American luxury house, and a heritage outdoor footwear brand, represents the kind of product leadership that does not emerge from a single-category career.
Here is a fresh cross section of 43 of the hundreds of newly vetted executive profiles our team has added to the Bearhug Network this week, with dozens more being added daily.
BHRN-6374 💰 Finance — Taking a consumer brand through a PE investment cycle and out the other side via acquisition demands a CFO who has built the financial architecture for both phases, not just one. This operator did exactly that at an active lifestyle hydration brand backed by a major consumer growth equity firm, then carried the same rigor into a DTC-first food brand expanding into natural grocery. CFO-level finance for growth-stage consumer brands navigating M&A readiness and channel complexity.
BHRN-6358 🎯 Marketing — Pop culture tailwinds are either captured or wasted, and the gap is almost always marketing infrastructure that wasn't built for the moment. At a nine-figure western lifestyle brand riding country music, prestige TV, and a multi-year NFL quarterback partnership, this CMO built the architecture to convert cultural heat into lasting consumer loyalty. Rare fluency across omnichannel retail strategy, athlete partnerships, and brand positioning, with a seat at Google's Retail Advisory Council alongside CMOs from major national retailers.
BHRN-6317 📈 Sales — VAR ecosystems in accounting software are won through relationships most channel reps never build. Carried the highest quota on the team at a major SMB financial operations platform while drawing a competing offer from a direct rival at the same moment, a combination that signals genuine channel market standing. Built for companies that need someone to recruit, enable, and grow VAR and partner networks from scratch, not inherit ones already running.
BHRN-6316 📈 Sales — Pipeline built from zero is the hardest channel sales problem, and it requires someone who can recruit partners, enable them, and hold them accountable before a single dollar flows through the ecosystem. At a cloud ERP platform, that meant 534% year-over-year pipeline growth and a CPA network that expanded 340% inside twelve months. The executive a technology company calls when an indirect channel exists on paper but not yet in practice.
BHRN-6360 👥 People & Culture — When a brand hits a pop culture moment and headcount has to scale as fast as the hype, the people infrastructure either holds or it doesn't. This CPO built the infrastructure that held, at a western lifestyle brand navigating a CEO transition and headquarters relocation mid-surge. Cross-category depth from luxury beauty and large-scale retail gives her a read on talent and culture that most consumer brand people functions never develop.
BHRN-6361 🏢 General Management — Founder-led consumer brands at the scaling inflection point need someone who can hold the full P&L without hollowing out the mission. At a Seattle drinkware brand with a give-back model at its core, this operator built the cross-functional architecture across sales, brand, supply chain, and warehouse that let the founder lead without being the bottleneck. Built for brands where operational maturity and cultural integrity have to scale together.
BHRN-6333 💰 Finance — Eight years turning a legacy fitness brand into a subscription-first digital business, then co-leading its SPAC to public markets, gives a CFO a very specific education that cannot be replicated in a classroom. That same operator now runs financial strategy, capital structure, and IPO planning at the largest digitally native activewear brand in the world. If your consumer or DTC brand is approaching a liquidity event, a capital raise, or a structural inflection it has never navigated before, this is the financial architect who has already been through it.
BHRN-6366 📈 Sales — Scaling a water bottle brand from launch to the #1 position in U.S. retail in under four years required building a commercial organization capable of servicing 90,000 store locations across mass, sporting goods, specialty, and digital channels simultaneously. This is the CSO who built that architecture, and who brings the multi-channel playbook to brands navigating the exact same leap from emerging to dominant.
BHRN-6354 💰 Finance — Supply chain and operations depth built inside a mission-driven consumer brand, scaling from Director to VP at an active lifestyle sunglasses company with a loyal DTC following, then stepping into the CFO seat at a vertically integrated consumer brand family. The career connects systems engineering rigor, earned at top consulting firms, to hands-on execution across sourcing, fulfillment, and channel operations at brands navigating rapid growth. Built for consumer companies that need a finance leader who has actually run the operations behind the numbers.
BHRN-6345 🛠️ Product — Performance credibility and fashion ambition are opposites most product leaders are forced to choose between. This CPO has held both at once, leading global design at a major performance athleticwear company, running menswear at a flagship American luxury house, and scaling a DTC brand as CPO before bringing that range to a heritage outdoor footwear brand's lifestyle push. Built for brands where the product has to earn trust in the trail aisle and the style press at the same time.
BHRN-6353 📈 Sales — Western lifestyle retail is not one channel, it is five overlapping ones that each require a different relationship, a different pitch, and a different kind of credibility with the buyer. Scaling a western footwear and apparel brand from specialty roots to nine-figure revenue meant building all of them at once, from national chains to farm stores to the independent rodeo-circuit dealers that no digital campaign can reach. A sales architect who has done exactly that, across every format the western trade has.
BHRN-6312 🎯 Marketing — B2B SaaS marketing executives who can build a category-defining demand engine from positioning through pipeline are rare; ones who have done it across construction-tech, mobility, and AI/ML are rarer still. At a high-growth mobility SaaS company, the full-funnel program supported back-to-back institutional raises while delivering nine-figure ARR. At a construction-tech platform, the same discipline produced measurable closed/won revenue contribution within the first year.
BHRN-6355 💰 Finance — Tariffs hit apparel CFOs differently when the finance function is built as a strategic partner to the business rather than a reporting layer above it. At a nearly billion-dollar western footwear and apparel brand, this CFO has been navigating cost-structure pressure, a CEO transition, and channel mix complexity across wholesale and DTC simultaneously. A CPA-credentialed finance leader who writes publicly about what separates a control function from a growth function, and who has lived that distinction at scale.
BHRN-6341 💰 Finance — Taking a growth-stage consumer brand through acquisition while the business keeps running is one of the harder finance problems in CPG, and this CFO has done it. Led finance through the sale of an active lifestyle hydration brand to a global health science conglomerate, with additional CFO stints spanning natural snack, footwear, and DTC food and beverage. Fluent across DTC unit economics, natural grocery margins, and acquisition readiness at once.
BHRN-6336 ⚖️ Legal — Protecting a premium activewear brand's trademark, copyright, and trade secret portfolio across hundreds of stores and dozens of countries is the kind of legal challenge that exposes gaps fast when a brand is scaling at pace. This CLO has lived inside those fights, earning a Counselor's Power 50 recognition for influence and standing in the legal community. Built for founder-led consumer brands where brand identity is the primary competitive asset and legal complexity compounds with every new market.
BHRN-6349 📈 Sales — Specialty outdoor and endurance nutrition brands stall at regional when the rep network has gaps nobody mapped and national accounts have no clear owner. At a founder-led endurance nutrition brand, this director rebuilt the national accounts structure, closed coverage gaps across the rep agency network, and took direct ownership of major specialty outdoor and endurance retail relationships. Built for growth-stage brands that need a national commercial architecture, not just a sales headcount.
BHRN-6351 💻 Engineering — When a DTC-native brand expands into wholesale, physical retail, and third-party marketplaces simultaneously, the technology stack built for one channel starts breaking under three. This CTO built the engineering infrastructure that carried a comfort apparel brand through exactly that transition, from startup to nine-figure omnichannel operator. The engineer scaling consumer brands call when the platform has to grow in every direction at once without losing what made the original channel work.
BHRN-6339 💰 Finance — Four outdoor categories, one finance executive who has held the CFO seat across climbing equipment, action sports audio, solar power hardware, and ski brands inside a single regional ecosystem where specialty-channel margins punish inexperience. When channel mix shifts and the P&L needs restructuring, this is the operator who has already solved that problem at multiple stops across the same trade relationships.
BHRN-6343 🛠️ Product — Most CPOs in cycling apparel arrived from adjacent categories. This one started on the shop floor of a major cycling retailer, built commercial fluency at a premium folding bike brand, and earned the CPO seat at a cult performance apparel brand by understanding the customer from the inside out. For a brand where product credibility is everything, that ground-up grounding is what separates roadmap decisions that resonate from ones that miss.
BHRN-6383 💻 Engineering — Comfort apparel that started DTC-only and grew to a projected nine-figure revenue run rate needed its entire technology infrastructure rebuilt at every stage of that climb. The CTO who built it, from a small engineering team to the full stack supporting DTC, Nordstrom, Target, DSW, and a physical retail footprint opening simultaneously. If your brand is navigating the omnichannel infrastructure pivot that follows DTC hypergrowth, this is the engineer who has lived every phase of it.
BHRN-6334 📈 Sales — Chief commercial architect of the fastest rise in U.S. water bottle history, building the retail and ecommerce engine that carried a single brand from launch to the #1 position at Target, Walmart, and Dick's Sporting Goods inside four years. If your brand is crossing from specialty into mass retail and needs a CSO who has already rebuilt commercial infrastructure at that exact inflection point, this is the profile.
BHRN-6365 💰 Finance — Consumer goods finance at the CFO level is a different job when the brand is simultaneously winning at wholesale and building DTC from scratch. This CFO carried that dual mandate through the growth run that made a hydration brand the top-selling water bottle in the country, with credentials forged earlier across transportation logistics, foodservice distribution, and non-profit treasury. The rare finance leader who has lived both channel complexities at the same time, not in sequence.
BHRN-6357 🎯 Marketing — Performance apparel brands that sell through specialty retail and DTC simultaneously face a marketing problem most CMOs only solve for one side of the equation. This CMO has built brand strategy across that exact tension at a global cycling and running apparel brand, and earlier at a fitness equipment company navigating the shift from big-box retail to direct consumer relationships, a protective sports gear brand, and a performance nutrition company. Depth across every stage of the sporting goods consumer journey, from category-defining brand work to channel-specific activation at scale.
BHRN-6359 💰 Finance — CFOs who can rebuild financial infrastructure around a founder-led operating model after a corporate re-acquisition are rare. This one stepped into exactly that situation at a Pacific Northwest cycling brand, redesigning systems that had been built for a parent company P&L. The finance leader a consumer brand calls when the architecture needs to serve the next stage of growth, not just report on the last one.
BHRN-6382 🎯 Marketing — Eleven years building the communications and partnership infrastructure at one of DTC apparel's most-watched brands, from earliest employee to Chief Communications Officer and Chief of Staff. Brand partnerships with names ranging from a major activewear platform to a global humanitarian organization to a beloved children's media brand did not happen by accident, they were architected. The communications leader who knows how a founder-built brand earns earned media, lands category-defining partnerships, and sustains a mission-driven narrative while scaling toward a nine-figure wholesale expansion.
BHRN-6364 🛠️ Product — Taking a hydration brand from challenger to the number one water bottle in the US market requires a product development function that can win at retail and online simultaneously. This CPO built that function, leading a team of roughly 60 people through the full climb, with earlier careers in consumer electronics and hard goods at a global technology company and a consumer crafting brand behind it. Built for any fitness, outdoor, or hard goods company trying to build a product creation engine that can actually lead a category.
BHRN-6320 🏢 General Management — Revenue architecture across SaaS, cloud platforms, and AI-powered software is a discipline most GTM leaders claim and few have actually built from scratch. At a database DevOps company, a global technology distributor, and an AI-driven analytics platform, this operator has carried full GTM scope across sales, business development, and marketing simultaneously, not sequentially. Bring this profile in when the mandate is to build the commercial engine at a scaling product company, not polish one that already runs.
BHRN-6376 💻 Engineering — Connected fitness hardware and software have to work as one product, and the engineering leader who builds that stack has to hold DTC ecommerce, streaming content infrastructure, and composable platform architecture together simultaneously. At a venture-backed rowing hardware company that reached unicorn scale, that integration was built from scratch across the full technology function. Rare CTO profile for any consumer hardware or connected fitness company where the digital platform is as much the product as the device itself.
BHRN-6338 📈 Sales — Specialty outdoor retail runs on relationships that take years to build and one bad sell-through season to lose. This operator grew into the CCO role at a heritage mountain footwear brand's North American subsidiary by earning that trust from the channel up, then expanded scope into line planning, category development, and go-to-market strategy. Built for outdoor brands that need someone who can hold the specialty channel and drive commercial growth at the same time.
BHRN-6335 💰 Finance — When a specialty bicycle brand grows into a global parent's portfolio, the accounting infrastructure built for a founder-run company stops being enough. This CFO built that infrastructure from scratch, earned the seat by solving the problem before the title, and now runs finance for a premium brand navigating wholesale complexity, a scaling DTC channel, and institutional reporting standards simultaneously. Built for outdoor and consumer brands at the transition from founder-built to institutional-grade finance.
BHRN-6379 ⚙️ Operations — Pure-DTC fulfillment and omnichannel retail are two entirely different supply chain problems, and most brands discover that too late. At a socks-and-essentials brand that built to roughly half a billion dollars on direct ecommerce before pivoting into Nordstrom, Dick's Sporting Goods, Target, and owned physical stores simultaneously, this CSCO is the architect of that transition, drawing on a background in global supply chain network transformation, S&OP, inventory optimization, and 6-sigma lean methodology. Built for consumer brands where distribution complexity is accelerating faster than the supply chain infrastructure underneath it.
BHRN-6348 ⚙️ Operations — Rebuilding a supply chain from the inside out, while the brand it supports is simultaneously selling direct, selling wholesale, and opening physical stores, is one of the hardest operating problems in consumer. That is exactly what this executive was brought in to solve at a nine-figure DTC-native apparel brand pivoting into full omnichannel distribution across Nordstrom, Dick's Sporting Goods, Target, and DSW at the same time. A 6-sigma and Lean-certified operator with global supply chain scope, built for brands where distribution complexity is outpacing the infrastructure that got them here.
BHRN-6372 💰 Finance — Running the North American finance function for a European parent means managing subsidiary reporting, specialty wholesale economics, and a consumer base where product failure has real consequences. This CFO has held that seat at a climbing and safety equipment brand while building finance infrastructure across six other outdoor and action sports companies, including a solar power brand through acquisition and a publicly traded climbing equipment manufacturer. Deep fluency in the outdoor brand financial stack, from supply chain cost structure to specialty retail margins.
BHRN-6314 📈 Sales — Enterprise software buying committees for procurement, Order-to-Cash, and AI-native SaaS do not move fast or on trust alone. This executive has carried quota and built teams at companies that defined those categories, closing Fortune 500 logos while standing up the sales infrastructure beneath them. Built for a Series A or B SaaS company that needs commercial leadership capable of both.
BHRN-6370 📈 Sales — Specialty cycling brands live or die by the independent dealer network, and most commercial leaders optimize for one channel at the expense of the others. This CCO has managed that tension at the category's dominant player, across a multi-brand performance cycling portfolio, and at a premier mountain bike brand. Built for performance cycling or outdoor businesses that need wholesale, DTC, and specialty retail sequenced rather than traded off against each other.
BHRN-6350 🎯 Marketing — When a mission-driven apparel brand starts opening wholesale doors at national retailers while protecting a social-good story that has become core to its identity, the person holding the external narrative together is not optional. This communications leader built that function from the ground up at a sock brand that grew from startup to national household name, then stepped into a Chief of Staff role working directly alongside the CEO. Built for brands where brand voice and business strategy have to move as one.
BHRN-6337 📈 Sales — In specialty cycling, the independent dealer network owns the rider relationship, and growing sell-through without alienating that channel is the entire game. This commercial leader built that playbook at a premium mountain bike brand, a global helmet and accessories conglomerate, and one of the largest performance bike companies in the world. Now sitting at portfolio-level CCO, overseeing commercial strategy across multiple performance cycling brands.
BHRN-6378 ⚖️ Legal — Navigating a connected fitness brand through IPO readiness, M&A, and hyper-growth as its first-ever legal hire is a specific kind of pressure test that most general counsel never face. This one did it while simultaneously absorbing the Chief People Officer scope, then carried the same dual-function model into a live event ticketing platform. What moves with them is a pattern of parachuting into high-growth consumer businesses at the exact moment legal and people infrastructure has to be built from nothing.
BHRN-6340 💰 Finance — Warehouse floor to CFO chair at the same premium outdoor brand, a career that built operational fluency most finance executives never develop. Overseeing the full financial architecture of a Japanese family-owned camping and lifestyle brand as it navigates US retail flagships, DTC growth, and wholesale channels simultaneously. The financial leader who reads a P&L and a supply chain with equal confidence, built for brands where the finance seat and the operations seat are really the same seat.
BHRN-6344 💻 Engineering — Connected fitness is a hardware, software, content, and commerce problem all running simultaneously, and most engineering leaders have solved one or two of those layers, not all four. At a venture-backed rowing platform, this executive built the composable digital architecture that ties the physical machine, streaming content, and DTC ecommerce into a single coherent product experience. The CTO who knows how to engineer a connected fitness platform from the inside out, at the scale where infrastructure decisions become company decisions.
BHRN-6352 🛠️ Product — Performance underwear lives or dies on fit and function the consumer cannot evaluate until after the purchase, which means every product decision has to be right before the SKU hits the shelf. Full product lifecycle ownership at a men's performance underwear brand, built on technical depth earned inside two of Vancouver's most demanding active lifestyle product houses. Exactly the CPO a growing performance brand needs when each SKU carries too much weight to get wrong.
BHRN-6367 💰 Finance — Raised inside a single high-performance cycling brand, from Director of Accounting to CFO, this is a finance leader who understands the full cost structure of a premium wholesale-dependent business from the ground up. Pon Holdings subsidiary experience means multi-entity reporting, parent-company governance, and the discipline of defending margins across complex channel and supply chain decisions. Suited for CFO roles at outdoor and active lifestyle brands navigating the $50M-to-$200M transition where financial architecture has to keep pace with distribution complexity.
BHRN-6346 ⚖️ Legal — Legal leadership at the intersection of hyper-growth, IPO readiness, and people strategy is a rare combination, and this operator has built it across connected fitness, online travel, and live event ticketing. Joining a connected rowing brand as its first-ever general counsel, then absorbing the Chief People Officer mandate mid-flight, proves the range. When a VC-backed platform is preparing for a major financial event, an M&A process, or global expansion and needs one person who can hold both the legal architecture and the people infrastructure, this is that person.
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